Competition is ever increasing – in almost all the aspects of our life and business is no different. If you are a business owner then you must have realized by now that customer relations are the backbone of any growing business. However, if you are one of those who think that there is no need for customer relations, and your product itself is sufficient enough to build your company’s brand image, then you are in for a rude shock. With technology at our fingertips, the world is becoming a global village. And in order to sustain this competition and stay in the front of the league, one has to offer high quality customer service. (Guest Post)Continue reading Customer Relations – the Backbone of Any Growing Business!
Think that Instagram is just a trendy stage for selfies and lunch shots? Think again. With 300 million monthly active users, 70 million daily photograph uploads and 8500 likes per second, Instagram also serves as a powerful sales platform.
Instagram users are greedy for eye-catching images. According to a 2015 Iconosquare study, Instagram users are also shoppers, with 70% reporting that they look up brands on the platform. Put two and two together and voilà – you have a visual ecommerce Mecca.
A business Instagram account will allow you to sell without selling. It will build your brand, grow your customer base, increase interest in your products and supercharge your sales – all without having to pitch. Your pictures themselves are effortless pitches, compelling consumers to automatically absorb your marketing messages.
It’s simple: if you want to turn passive shoppers into confident customers and accelerate your sales without actually pitching, Instagram is key. Here’s 7 simple steps you can take to get the ball rolling. (Guest Post)
Lord Sieff, former boss of Marks and Spencer (major British multinational retailer) once said that the 3 most important factors for success in retail business are: “Location, Location, Location!”. Actually if you choose the location wrong, it can have a serious and often fatal effect on your new business. Studies have shown that 85% of the retailer’s success depends on the location of the facility and that the remaining 15% depends on other business factors. Adequate location provides a large flow of potential consumers that will certainly have a positive effect on your business. When choosing the right location you should research thoroughly, evaluate every possibility and then make a choice. (Guest post)Continue reading Rocket Your Sales by Making Your Retail Space Exceptional
A sales manager’s job can be a challenge. One of the largest challenges you face is keeping your sales team motivated and producing results. Fortunately, some of the best ways to accomplish this don’t require you to spend a fortune or send your sales force to another training session. Anything you can do to help them stay organised, motivated, and spending as much time on the phone or in the field as possible will help improve your results.
Successful business is built among sacrifices and willingness to go beyond limits. To run a small business is one of the toughest challenges anyone can undertake. Every now and then, sacrifices are needed to survive building your business.
Below are some of the sacrifices you can possibly make and need to overcome when starting out entrepreneurship. (Guest Post)
I’m just going to be blunt. You won’t succeed as an entrepreneur if you don’t know how to sell. Being able to be persuasive is absolutely essential to your success. If you can’t do this, you will be mediocre at best. I’m sorry, but it’s true.
Okay, now that I’ve got that out of the way, here comes the good news: you CAN learn how to be persuasive. It’s not as hard as you think! Yes, it will take time and practice, but if you are serious about it, you can become a great influencer.
So why do you need to learn how to sell? Great question! That’s exactly what this post is about. (Guest post)
If you’re going to be a successful entrepreneur, it’s not enough to have brilliant ideas, great products, and unlimited motivation. There are many different skills you will need to have as you start your business.
One of the most important skills that you must have is the ability to move others to action. You must be able to influence others. This is where sales comes into play.
Learning how to sell is more than just knowing how to get people to buy your product. It’s being able to sell your ideas in a way that gets people to adopt them.
It’s selling the vision that you have for your organization. This post will cover some of the basic techniques you will use when trying to make a sale. (Guest post)
Editor’s note: Nowadays the small business enjoys the immense growth and leaves no avenue unexplored due to the sophisticated and outstanding abilities offered by CRM software. Nevertheless, vendors get stuck on the strategy rolling out or fail with their campaigns in social media. Today we present you the interview with Ohad Oren, co-founder and chief marketing officer of ONDiGO, a mobile CRM that automatically builds customer database and experienced strategist.
Together with Ohad we’ll find out what is the essence of CRM for SMBs, peculiarities of marketing campaigns and lead management. In this interview, he shares his experience in business development, CRM usage and provides some pieces of advice about effective marketing in social media.