In the past a sales manager was required to have solid interpersonal skills and an extensive network of contacts. However, with the dawn of the digital age these skills have become less important, and innovative and creative-thinking sales managers have become a sought-after commodity. Sales managers who can think outside the box and are up to date with tech trends and strategies are highly sought after, and a successful candidate has to be part business analyst and part decision-maker. The ability to think on their feet and harness the power of available resources will ensure sales results and productivity techniques are improved.
There’s a right way and a wrong way to engage in Facebook Ads. The wrong way involves taking your logo and some branded images, writing a carefully crafted brand strapline and firing the whole thing out to your target market in the hope that they will stop what they’re doing and take note of your great new product. (Guest Post)
Are people throwing shade at your business? There are numerous studies to support the notion that customers who experience bad customer service are much more likely to tell others than those who experience good customer service. A satisfied customer might give one or two recommendations, while an unhappy one will post poor reviews and troll online, discuss the experience with a dozen or more people, and take you down.
This is why keeping bad experiences to an absolute minimum is paramount to a successful business. There is always room for improvement and small changes in customer service goes a long way. Practices as simple as using a pleasant tone of voice or addressing the customer by name have the ability to make a great impression in a customer’s mind. Here are a few simple ways you can improve your company’s customer service, so that you’re the talk of the town! (Guest Post)
I just came across this awesome user review video by D on YouTube.
D – just want to say a big thank you for sharing! You made our day! 🙂
Everyone – check it out!
Came across this wonderful infographic, and had to share.
Knowing how to properly develop these skills will help you to excel in your business, increase sales and keep your customers happy!
Source: Customer Service Heroes
When it comes to dealing with companies, many customers bemoan the instances when they are treated like a number, or when they end up getting a recording or automated menu when they’re trying to talk to a living person. There are a lot of people out there who dislike being dehumanized.
By the same token, businesses that put their message out there like to know that they are actually reaching people and making a difference. They don’t want their ads, their promotions, their blog entries to figuratively fall on deaf ears. Just like their customers, these companies want to make a human connection.
You can’t have a relationship with a machine (well, you can, but it’s a rather disturbing prospect), and numbers don’t always tell the whole story. That’s why when you read on, you’ll see how everyday relationships are a key to small business success. (Guest Post)
Customers want to be treated like human beings, and that includes creating a relationship with them Continue reading Small Business Success – Why Everyday Relationships Matter
If you’re finding that the footfall isn’t what it used to be, or you only ever break even at the end on the month, it may be time to reassess your strategies and practices in order to refine your processes. There are many things you can keep in mind and various ways you can do research into certain departments. One great way of figuring out exactly what the people want is to act on their behalf. Think about what you, as a member of the public, would want to see no matter how big or small the change. It is these observations that separate you from the rest. Continue reading Seeing Your Business Through The Customers Eyes
Let’s assume you’ve decided to start a new business. What do you need to get things moving? Apart from an office space and a well-thought business plan, you must have good negotiation skills to succeed in today’s rather challenging business environment. For some people, negotiation is art while for others it’s just a skill that needs to be polished and used accordingly. What can fruitful negotiation skills do your business? For starters, it can help you grow a solid network by building relationships with vendors, clients, and employees. Simply put, it helps make way for promising business opportunities. Let’s analyze some really cool negotiation tips every business owner should have to attain success. (Guest Post)
Technology has made it easier than ever to communicate, which is great news for businesses everywhere. No longer do you have to search in different places, with different passwords for things like email and voicemail. You don’t have to search blindly and hope to find every communication that is occurring about your business.
There are ways to know what your customers are saying, and use that information on an individual level, and in a larger scope to make marketing decisions. Make sure that your business is taking advantage of the opportunities afforded it by advancements in technology. (Guest Post)